6 strategies Ready-to-Wear brands can use to move existing inventory and make room for new ones.
Black Friday Marketing Ideas That Will Work For Any Brand
One effective way to reach more people is to create a marketing campaign that effectively offers interested viewers a discount. Nothing beats a discount and you know it as much as we do especially during this Christmas period.
5 Questions to Answer Before Paying For An eCommerce Website
As a small business how do you know or believe you are ready for an e-commerce website? Do you want the site because someone says get it? or because someone says she wants some of her clients to get it? Are you really prepared for the responsibility of managing an e-commerce site?
HeseyDesigns “Be” Campaign
HeseyDesigns is a Nigerian fashion brand which specializes in the designing and production of handcrafted bags, shoes, fashion accessories, corporate gift items with African, continental and a variety of materials. We have been handling some product photography and graphics needs for the brand in recent weeks and the experience has been fabulous. Take a look.
Gbagada FC 2018 Jersey Reveal
Gbagada Football Club debuted as a League team in Nigeria in the 2017/18 season of the NLO Division 2 (Nationwide League One) a 4th Tier Club Football League in the country and hope to gain promotion at first attempt to Nationwide League One DIV One (3rd Tier)
Do You Have a Good Logo?
Number one quality of a great/brilliant logo is its SIMPLICITY. Your logo is part of your identity, and you do not want to come across as a complex and difficult to understand person/brand. The simpler it looks, the easier clients understand it.
#GrowYourFood is an initiative of AgriHub Nigeria to get a million Nigerians to grow their own food at home by 2025. The country is on the brink of a food crisis and we believe that with Nigerians growing our local foods at home, we will be able to create a sustainable living and get Nigerians eating fresher and healthier vegetables that they grow in their homes.
Born Adebola Afolabi – Business Consultant, Poet, Poetographer and Spoken word artist. REZthaPoet delves into different cultural and artistic shifts by using the spoken word poetry genre to educate, engage and entertain a growing and displaced middle class. He has graced several stages in Nigeria and across Africa for over eleven years. He has also worked on collaborative art projects with visual artists and music artists.
Pablo PicArts is a photographer extraordinary. We created a concept logo for him alongside a business card and event flier.a
EL-Totuoma was our first attempt at BrandSTATR. We re-designed their logo and created a new businesscard and letterhead for the company. EL-Totuoma’s company profile was also re-created with a very modern andsimplistic flair to make the company stand out from its competitors.
We managed MEDIC’s website for a few weeks to execute a revamp operation on the site as part of our Website Maintenance Service. Our focus was on improving the brand value offered by the website to MEDIC’s various activities.
BRANDING: 1 – 101
I’ve come across a lot of people who thought once they got a good logo for their business, they’re all good to go – imagine the shocker when I let them know that nah, as far as branding is concerned, they’re not ALL good to go!
Branding is way more than having a logo made for your brand or product – think of it like this, when a person looks at you they don’t just see your cap or hair or whatever’s on your head; they see everything you are wearing, they see your height and weight, your smile, they read your body language, they can tell how (un)hygienic or (un)healthy you are from your skin, nails and hair… and tons of other stuff you’d be surprised people notice when they meet with you.
That’s exactly what branding is about! You want to think beyond a logo – you want to take into serious consideration your website, your social media, your colours, layouts; you want to be deliberate about the kind of experience your clients have after you work with them, how you talk to them in person or on the phone or even on Whatsapp! You also have to get ready to be consistent, especially if your work has mostly to do with online content – you need your audience to be familiar with your brand.
Branding is intentional, it is strategic and it has to be well thought out for it to have an impact on your customers.
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