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Qualities of a Good Website Part 2

Websites are crucial to your brand. To be directly honest, its better not to have a website at all than to have a bad website. If you do have a website, then it should be visually appealing, clean and clutter-free. It’s usually seen as a reflection of your business/brand, your products and your services. It practically helps to #IdentifyYourBrand.
Websites are crucial to your brand. To be directly honest, its better not to have a website at all than to have a bad website. If you do have a website, then it should be visually appealing, clean and clutter-free. It’s usually seen as a reflection of your business/brand, your products and your services. It practically helps to #IdentifyYourBrand and get you on the journey to become/remain #aBrandThatSells

In this article we are going to explore some basic qualities/features that ensure a website is regarded or referred to as A GOOD WEBSITE.

You are currently reading part 1 of a post series. We delved into some more qualities in the second part of this series. See Qualities of a Good Website Part 1here.

Effective Navigation and Menu Items

It is very important for the navigation of a website to be clean and free of clutter. Keeping the number of menu items as low as possible is the best way to start. The use of drop-down menus is better on large site with many sections and pages. A good navigation is one really aspects of website usability and may determine whether people stay on your site or not!

Working Contact Forms

This is one very key part of your website because you want people to be able to reach you easily. Sometimes it is good to have a form or a link to a contact form on every major page of a website. However, if you have forms that aren’t working **pauses** then that’s a no no as people may not be patient enough after experiencing a few errors and this can cause loss of potential clients. We all have very short attention spans, so no need for forms that aren’t working or difficult to find!

An easy-to-find and use Contact Us link on your website is a must. Testing those links periodically is also important

Security is crucial to your website

A secure website is important. You don’t want to spend years working on your website to loose it in 10 minutes. 

This is even more crucial to eCommerce websites! Always use strong passwords for all accounts associated with your website. Use of platforms like WordPress or Magento, help you with things like CAPTCHA to improve security. Please be sure to use it and keep the platforms updated always. In addition to adding new functionality, these periodic updates often address security issues found by other users and developers.

Alongside using strong passwords, using two-factor authorization will also help ensure your website is safer because it makes it way more difficult for random attackers to get in.

We will look after your website while you do your thing.

We know that you, as a business owner, are constantly engaging in other activities to keep the business going. 

In general, websites are crucial to your brand. To be directly honest, it’s better not to have a website at all than to have a bad website. The pointer above as well as those in part2 of this article can help you ensure you have a good and effective website that is visually appealing, clean and clutter-free.

You are currently reading part 1 of a post series. We delved into some more qualities in the second part of this series. See Qualities of a Good Website Part 1here.

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