Should you outsource your marketing to an agency?
Sometimes, it can be tough to decide which marketing functions to outsource to an agency – at the end of this article, you’ll have an improved understanding of what to do.
4 Things We Learned From Our Latest Website Upgrade
In 2021, we had a major problem with myredboxx.com. After trying repeatedly to fix this problem in the easiest way possible, we realized a major overhaul of the website was the best way forward.
Effective Content Marketing Strategies for eCommerce
80% of people prefer learning about a company through custom content and content marketing generates 3x as many leads as traditional marketing for every dollar spent.
How to Build a Strong Brand in 10 Steps
The way you present your brand to people determines how they will relate with your brand. Having a strong brand is therefore key. Here’s how to go about it in 10 steps
How To Measure Your eCommerce Customer Experience Performance
Customer experience is the impression your customers have of your brand as a whole throughout all aspects of your buyer’s journey. Simply put – how your customers view your brand impacts the bottom line of your business.
Salt Lagos Christmas 2021
Salt Lagos’ Christmas menu and shop are two key parts of their Christmas marketing. As always, we got them ready for launch right in time for the brand’s Christmas plans and even after launching we are still working behind the scenes to ensure everything keeps going well which is our promise to our clients – to ensure your branding is neat, consistent and continually functional so that you can become and/or remain #aBrandThatSells
How We Set Up & Launched Salt Lagos’ Christmas Menu & Shop
Setting up Salt Lagos’ Christmas Shop is a big deal for us here. We really enjoy the experience and with each passing year we take it a step further.
Salt Lagos’ Christmas menu and shop are two key parts of their Christmas marketing. As always, we got them ready for launch right in time for the brand’s Christmas plans and even after launching we are still working behind the scenes to ensure everything keeps going well which is our promise to our clients – to ensure your branding is neat, consistent and continually functional so that you can become and/or remain #aBrandThatSells
This year we focused on creating a sub brand for their entire Christmas marketing where everything Christmas has its own stand alone look and feel.
We created an easy to read and download Christmas menu with their products.
This Christmas menu is a pdf document that lists all the Christmas themes products the brand has available for purchase. It took at least 20 iterations to complete this
We set up the Christmas Shop where all the products on the menu can be pre-ordered.
We configured all the products in the shop to pre-order mode only.
It was important to ensure customers know that the products would be available from December 14.
We had to do a quick upgrade after launch to ensure that customers could order more than one product per time from the shop.
We added a new section to the home page of their website.
This helps their customers find the menu and shop quickly This section also keeps in line with the sub brand created for their Christmas marketing
We created some content for use on their social media.
This were done to keep their audience on social media updated on key parts of the brand’s plans for Christmas. All content was created using the same sub brand mentioned above.
We sent out an email newsletter to all their customers about the menu and shop
This were done to ensure their existing customers know about the brand’s plans for Christmas.
Whether it’s Christmas or Valentine or any other celebratory season, your brand can key into it in different ways that you can learn from our Marketing Campaign Strategies To Boost Your Christmas & New Year Sales article.
Hilltop Abacha
Over the past 2 weeks we launched a new food brand called Hilltop Àbàchà. @hilltopabacha is a 100% organic, zero preservatives, zero potash and easy to prepare abacha that comes with all the condiments and spices required to make two (2) servings of original abacha.
As with the other products we have helped launch in 2021, the first phase of our service to the brand was to design the product packaging and then have a photoshoot for the product as a foundation to get things going.
LSA Company Website Upgrade
For the fiscal year ended May 31, 2005, revenues increased 12 percent to $13.7 billion, compared to $12.3 billion in fiscal year 2004. Changes in currency exchange rates contributed three percentage points of this growth, while the acquisition of Converse and Starter added one point. Full year net income was up 28 percent to $1.2 billion, or $4.48 per diluted share, versus $945.6 million, or $3.51 per diluted share, in 2004.